SWOT Analysis

Understanding the Product

SWOT Analysis evaluates Strengths, Weaknesses, Opportunities, and Threats for a product or business. It's a simple but powerful strategic planning tool.

Strengths & Weaknesses are internal (what you control). Opportunities & Threats are external (market, competitors, trends).

For UX designers, SWOT helps prioritize design efforts by connecting user experience improvements to strategic business needs.

Quiz

Pass: 3/3 correct

1. In SWOT analysis, which elements are internal?

2. Weaknesses that align with Threats should be prioritized for:

3. SWOT helps UX designers by:

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