Gamification
Measuring the Impact
Gamification applies game-design elements to non-game contexts to increase engagement, motivation, and participation. Common elements include points, badges, leaderboards, levels, and challenges.
Unlike behavior change games (which ARE games), gamification adds game layers to existing products and processes.
Key insight: Gamification works best when it enhances intrinsic motivation, not replaces it. Points and badges alone don't create lasting engagement.
Quiz
Pass: 3/3 correct1. Gamification differs from behavior change games because it:
2. Gamification fails when:
3. LinkedIn's profile completion progress bar is an example of which game element?